Journal of Arts & Ideas, no. 23-24 (Jan 1993) p. Back material.


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The Fragrance of Quality

Lrito

like the enchanting fragrance of a pretty flower, quality arises. On its own.

You can't make quality happen with hands and fists. When no detail is too small, and no omission is overlooked, quality arises. On its own accord.

Quality is the fragrance ofmeticulousness and attentiveness on the one hand, and flexibility and innovation on the other.

And some organisations have more of it than others.

o

EICHER

Still young. Still dreaming.


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